Global Bot & LLM Traffic

Insights into the hidden ecosystem of AI agents, crawlers, scrapers, and other bots swarming across the web, as well as traffic driven from AI chat and search LLMs. This anonymized data comes from thousands of websites leveraging Dark Visitors.

Overview

Bot vs. Human Traffic

37%
Artificial agents (bots) make up 37% of all website visits

LLM Referral vs. Other Traffic

0.07%
0.07% of all human website visits are AI chat & search referrals

LLM Referral Click Rate (CTR)

2.22%
2.22% of all AI chat & search mention links were actually clicked
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Crawlers & Scrapers

Traffic by Agent Type

AI Agent
AI Assistant
AI Data Scraper
AI Search Crawler
Archiver
Developer Helper
Fetcher
Headless Agent
Intelligence Gatherer
Scraper
Search Engine Crawler
Security Scanner
SEO Crawler
Uncategorized
Undocumented AI Agent

The overall volume of internet traffic coming from each agent type.

Top Originating Countries

United States
Germany
France
United Kingdom
Canada
Singapore
Finland
Russia
Australia
China
Japan
Italy
Netherlands
India
Spain

The countries that operate the most agents.

AI Agents

Time Spent Browsing

39 minutes
Average session duration

Pages Browsed

4
Average visits per session

Sessions from autonomous AI agents who intelligently navigate and interact with websites.

AI Chat & Search LLMs

Traffic by LLM Referrer

ChatGPT
Claude
Copilot
DeepSeek
Gemini
Meta AI
Mistral
Perplexity

The overall volume of internet traffic coming from each LLM referrer.

Top Mentioned Website Categories

Finance
Computers and Electronics
Hobbies and Leisure
Travel and Transportation
Pets and Animals
Law and Government
Business and Industrial
Health
Reference
Online Communities
Home and Garden
Food and Drink
Beauty and Fitness
Autos and Vehicles
People and Society

The types of websites most frequently mentioned by LLMs in their responses.

Top Clicked (Referred) Website Categories

Computers and Electronics
Travel and Transportation
Finance
Health
Business and Industrial
Internet and Telecom
Jobs and Education
Science
Hobbies and Leisure
Beauty and Fitness
News
Pets and Animals
Home and Garden
Sports
Law and Government

The types of websites in LLM responses most frequently clicked on by users.

Top Referred Countries

United States
Malaysia
India
Canada
United Kingdom
Australia
Germany
Brazil
France
Philippines
South Korea
Japan
Singapore
Spain
Vietnam

The countries where humans are most frequently referred to websites by LLMs.

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