What is contentking?
contentking is a real-time SEO monitoring crawler that continuously scans websites to detect technical SEO issues, content changes, and performance problems for digital marketing teams at companies like Netflix, Atlassian, and IBM. Agent Analytics can track when it visits your website.
Category
Expected Behavior
contentking maps sites the way its customers' SEO tools need, following internal links to build a full picture of structure, content, and ranking signals. Expect thorough crawls rather than spot checks, with frequency rising when your site or your competitors are actively monitored in its tools.
Overview
| Operated By | ContentKing |
| Expected To Follow Robots.txt | Yes |
| Insights Last Updated | July 6, 2026 |
Robots.txt Blocked Percentage
Country of Origin
Robots.txt Blocking Trend
As of July 6, 2026, 0% of top websites block contentking in their robots.txt files.
Overall SEO Crawler Traffic
As of July 6, 2026, 2.4% of all web traffic came from SEO crawlers.
This data reflects agent visits measured across thousands of websites using Agent Analytics, combined with daily scans of the world's top 1000 websites and their robots.txt files.
How To Block contentking
Add this rule to your robots.txt file to block contentking from accessing your entire website. You can customize which pages are blocked by swapping out / for a different path.
User-agent: contentking # https://knownagents.com/agents/contentking
Disallow: /
Frequently Asked Questions
Should I Block contentking?
Only if you want your own pages and outbound links out of those tools. contentking collects the ranking and backlink data behind SEO tools, likely including ones you or your agency use, and it does not change how search engines rank you. Blocking it will not hide your backlink profile either, because backlinks are discovered on the sites that link to you. Almost none of the top websites we track have robots.txt rules for contentking right now.
Does contentking Respect Robots.txt?
Yes. contentking is expected to honor robots.txt rules, so a disallow rule is the right first move. Automatic Robots.txt adds and maintains that rule for you, and Agent Analytics confirms contentking actually honors it.
Does contentking Access Private Content?
Login walls stop it. contentking analyzes public pages for rankings, links, and site structure.
Why Is contentking Visiting My Website?
Your domain shows up in the ranking, backlink, and competitor data contentking's operator sells. If anyone tracks your site or your competitors in an SEO tool, contentking visits you.
How Can I Tell if contentking Is Visiting My Website?
Agent Analytics tracks contentking visits in real time alongside every other known AI agent, crawler, and scraper. You can also check your server logs for requests whose user agent string contains "contentking". Look for full site crawls that follow your internal links. Keep in mind that contentking doesn't publish a verification method, so any client can claim its user agent string and a log match is a hint rather than proof.