What is Amzn-User?

Amzn-User is an AI assistant operated by Amazon, used for fetching web content to answer user queries through Alexa and other Amazon AI services. Agent Analytics can track when it visits your website.

Overview

Operated By Amazon
Expected To Follow Robots.txt Yes
Insights Last Updated July 10, 2026

Category

AI Assistant
Fetches website content in response to a user prompt, to include in an AI-generated answer

Expected Behavior

Amzn-User fetches one page at a time, the moment someone asks a question it can answer, so it never crawls your site. How much you see depends on how many people use Amzn-User and how often they ask about what your site covers. A popular assistant can hit you steadily, while a single user or a niche one stays quiet between occasional spikes.

Amzn-User's User Agent

User Agent Amzn-User

How To Block Amzn-User With Robots.txt

Add this rule to your robots.txt file to block Amzn-User from accessing your entire website, or use Automatic Robots.txt to block all AI assistants at once. You can customize which pages are blocked by swapping out / for a different path.

User-agent: Amzn-User # https://knownagents.com/agents/amzn-user
Disallow: /

Amzn-User Global Insights

As of July 10, 2026, this data reflects agent visits measured across thousands of websites using Agent Analytics, combined with daily scans of the world's top 1000 websites and their robots.txt files.

Robots.txt Blocked Percentage

2%
2% of top websites are blocking Amzn-User
Learn How →

Country of Origin

United States
Amzn-User normally visits From the United States

Robots.txt Blocking Trend

2% of top websites block Amzn-User in their robots.txt files.

Overall AI Assistant Traffic

1.2% of all web traffic came from AI assistants.

Top Visited Website Categories

Science
Computers and Electronics
Law and Government
Business and Industrial
News

The types of websites most frequently visited by Amzn-User.

Frequently Asked Questions

Should I Block Amzn-User?

Probably not. Amzn-User fetches a page when someone asks a question it can answer, and the response cites and links to your site. Blocking it removes you from those answers without improving your Google rankings, because assistants play no part in traditional search indexing. For comparison, 2% of the top websites we track already have robots.txt rules for Amzn-User.


Does Amzn-User Respect Robots.txt?

Yes. Amzn-User is expected to honor robots.txt rules, so a disallow rule is the right first move. Automatic Robots.txt adds and maintains that rule for you, and Agent Analytics confirms Amzn-User actually honors it.


Does Amzn-User Access Private Content?

It has no way in. Amzn-User fetches pages the way an anonymous visitor loads a URL, with no stored logins. Anything behind a paywall or a login stays out of its reach.


Why Is Amzn-User Visiting My Website?

Someone asked Amazon's assistant a question your page can help answer. Amzn-User retrieved the page in that moment to ground the answer, usually with a citation linking back to you.


How Can I Tell if Amzn-User Is Visiting My Website?

Agent Analytics tracks Amzn-User visits in real time alongside every other known AI agent, crawler, and scraper. You can also check your server logs for requests whose user agent string contains "Amzn-User". Look for fetches of individual pages that do not follow a crawl pattern. Keep in mind that Amzn-User doesn't publish a verification method, so any client can claim its user agent string and a log match is a hint rather than proof.

Sources